{"id":939,"date":"2026-01-23T07:37:31","date_gmt":"2026-01-23T07:37:31","guid":{"rendered":"https:\/\/templates.sparklethings.com\/inboxly\/?p=939"},"modified":"2026-01-26T02:28:03","modified_gmt":"2026-01-26T02:28:03","slug":"email-marketing-metrics-that-actually-matter","status":"publish","type":"post","link":"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/email-marketing-metrics-that-actually-matter\/","title":{"rendered":"Email Marketing Metrics That Actually Matter"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"939\" class=\"elementor elementor-939\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63c2041c e-flex e-con-boxed e-con e-parent\" data-id=\"63c2041c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-22df03a3 e-con-full e-flex e-con e-child\" data-id=\"22df03a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7bbe1b2f elementor-widget elementor-widget-gum_heading\" data-id=\"7bbe1b2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"gum-widget-title\"><h2 class=\"section-main-title size-default\">Email Marketing Metrics That Actually Matter<\/h2><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3df9b103 elementor-post-meta-divider-icon elementor-widget elementor-widget-gum_post_meta\" data-id=\"3df9b103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_post_meta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"posts-meta\"><li class=\"list-meta\"><a href=\"\"><i aria-hidden=\"true\" class=\"\"><\/i><span class=\"meta-text\">mahstudios<\/span><\/a><\/li><li class=\"meta-divider\"><span aria-hidden=\"true\" class=\"icon icon-flickr-1\"><\/span><\/li><li class=\"list-meta\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/\"><i aria-hidden=\"true\" class=\"\"><\/i><span class=\"meta-text\">January 23, 2026<\/span><\/a><\/li><li class=\"meta-divider\"><span aria-hidden=\"true\" class=\"icon icon-flickr-1\"><\/span><\/li><li class=\"list-meta\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/category\/analytics\/\"><i aria-hidden=\"true\" class=\"\"><\/i><span class=\"meta-text\">Analytics<\/span><\/a><\/li><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4284f3be e-flex e-con-boxed e-con e-parent\" data-id=\"4284f3be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-775d563a e-con-full e-flex e-con e-child\" data-id=\"775d563a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4ef4e480 e-con-full e-flex e-con e-child\" data-id=\"4ef4e480\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-306201e8 e-con-full e-flex e-con e-child\" data-id=\"306201e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73cf7a22 elementor-widget elementor-widget-gum_post_image\" data-id=\"73cf7a22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_post_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"blog-featureimage\" style=\"background-image: url(https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/executive-women-are-using-smartphone-and-laptop-to-2026-01-06-09-33-44-utc.jpg)\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/executive-women-are-using-smartphone-and-laptop-to-2026-01-06-09-33-44-utc.jpg\" title=\"\" alt=\"\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3466a4df elementor-widget elementor-widget-heading\" data-id=\"3466a4df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Introduction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b77112a elementor-widget elementor-widget-text-editor\" data-id=\"3b77112a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus vel tortor nec nisi porta mattis at ac urna. Maecenas nec porta metus, at cursus purus. Quisque suscipit leo id porta luctus. Quisque tempor quam nec elit fringilla, ut hendrerit purus semper. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-103658c7 elementor-widget elementor-widget-text-editor\" data-id=\"103658c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus vel tortor nec nisi porta mattis at ac urna. Maecenas nec porta metus, at cursus purus. Quisque suscipit leo id porta luctus.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-965f97e e-con-full e-flex e-con e-child\" data-id=\"965f97e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3f192b2 e-con-full animated-slow e-flex elementor-invisible e-con e-child\" data-id=\"3f192b2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-392fd2cf e-con-full animated-slow e-flex elementor-invisible e-con e-child\" data-id=\"392fd2cf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cb920a elementor-widget elementor-widget-heading\" data-id=\"4cb920a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e68579b e-con-full e-flex e-con e-child\" data-id=\"e68579b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23add00c elementor-widget elementor-widget-text-editor\" data-id=\"23add00c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus vel tortor nec nisi porta mattis at ac urna. Maecenas nec porta metus, at cursus purus. Quisque suscipit leo id porta luctus. Quisque tempor quam nec elit fringilla, ut hendrerit purus semper. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Maecenas vitae urna rhoncus dui pretium mollis. Aenean molestie libero sit amet magna sodales egestas. Donec efficitur elit vitae lacus suscipit, nec semper ipsum egestas. Aliquam id lectus dignissim, suscipit nisl non, egestas nibh.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a2d5b97 elementor-widget elementor-widget-text-editor\" data-id=\"5a2d5b97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus vel tortor nec nisi porta mattis at ac urna. Maecenas nec porta metus, at cursus purus. Quisque suscipit leo id porta luctus. Quisque tempor quam nec elit fringilla, ut hendrerit purus semper. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Maecenas vitae urna rhoncus dui pretium mollis. Aenean molestie libero sit amet magna sodales egestas. Donec efficitur elit vitae lacus suscipit, nec semper ipsum egestas. Aliquam id lectus dignissim, suscipit nisl non, egestas nibh.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-755000e3 e-con-full e-flex e-con e-child\" data-id=\"755000e3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5b80954e e-con-full e-flex e-con e-child\" data-id=\"5b80954e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72410689 elementor-widget elementor-widget-heading\" data-id=\"72410689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">POST TAGS :<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5eaa966e term_list_layout-horizontal elementor-widget elementor-widget-gum_post_term\" data-id=\"5eaa966e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_post_term.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"posts-term\"><li class=\"list-term\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/tag\/conversion-rate\/\"><span class=\"meta-text\">Conversion Rate<\/span><\/a><\/li><li class=\"term-divider\"><span>, <\/span><\/li><li class=\"list-term\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/tag\/ctr\/\"><span class=\"meta-text\">CTR<\/span><\/a><\/li><li class=\"term-divider\"><span>, <\/span><\/li><li class=\"list-term\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/tag\/data\/\"><span class=\"meta-text\">Data<\/span><\/a><\/li><li class=\"term-divider\"><span>, <\/span><\/li><li class=\"list-term\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/tag\/email-metrics\/\"><span class=\"meta-text\">Email Metrics<\/span><\/a><\/li><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21f69255 elementor-widget elementor-widget-elementskit-social-media\" data-id=\"21f69255\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-social-media.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\t\t\t <ul class=\"ekit_social_media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"elementor-repeater-item-52e1c32\">\n\t\t\t\t\t    <a\n\t\t\t\t\t\thref=\"https:\/\/facebook.com\" aria-label=\"Facebook\" class=\"facebook\" >\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-facebook\"><\/i>\n                                                                                                            <\/a>\n                    <\/li>\n                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"elementor-repeater-item-dd8f036\">\n\t\t\t\t\t    <a\n\t\t\t\t\t\thref=\"https:\/\/facebook.com\" aria-label=\"Twitter\" class=\"twitter\" >\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-x-twitter\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M389.2 48h70.6L305.6 224.2 487 464H345L233.7 318.6 106.5 464H35.8L200.7 275.5 26.8 48H172.4L272.9 180.9 389.2 48zM364.4 421.8h39.1L151.1 88h-42L364.4 421.8z\"><\/path><\/svg>\n                                                                                                            <\/a>\n                    <\/li>\n                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"elementor-repeater-item-9d46242\">\n\t\t\t\t\t    <a\n\t\t\t\t\t\thref=\"https:\/\/facebook.com\" aria-label=\"LinkedIn\" class=\"linkedin\" >\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-linkedin\"><\/i>\n                                                                                                            <\/a>\n                    <\/li>\n                    \t\t\t\t\t\t\t<\/ul>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eec8e06 e-con-full e-flex e-con e-child\" data-id=\"eec8e06\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-45e1b520 e-con-full e-flex e-con e-child\" data-id=\"45e1b520\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b50f61c elementor-widget elementor-widget-heading\" data-id=\"2b50f61c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Post<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57538e57 post-grid-col-1 post-grid-col-tablet-2 post-grid-col-mobile-1 elementor-widget elementor-widget-gum_posts_grid\" data-id=\"57538e57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_posts_grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"grid-posts\"><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-943\" class=\"post-943 post type-post status-publish format-standard has-post-thumbnail hentry category-case-study tag-case-study tag-email-optimization tag-open-rate tag-results\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/business-woman-working-at-a-coffee-shop-using-mobi-2026-01-05-05-06-32-utc.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/business-woman-working-at-a-coffee-shop-using-mobi-2026-01-05-05-06-32-utc.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/case-study-how-we-increased-open-rates-by-62\/\">Case Study: How We Increased Open Rates by 62%<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-941\" class=\"post-941 post type-post status-publish format-standard has-post-thumbnail hentry category-strategy tag-automation tag-campaign tag-email-strategy tag-growth\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/business-people-supervising-a-robot-work-2026-01-07-06-13-45-utc.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/business-people-supervising-a-robot-work-2026-01-07-06-13-45-utc.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/campaign-vs-automation-which-one-works-better\/\">Campaign vs Automation: Which One Works Better?<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-939\" class=\"post-939 post type-post status-publish format-standard has-post-thumbnail hentry category-analytics tag-conversion-rate tag-ctr tag-data tag-email-metrics\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/executive-women-are-using-smartphone-and-laptop-to-2026-01-06-09-33-44-utc.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/executive-women-are-using-smartphone-and-laptop-to-2026-01-06-09-33-44-utc.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/email-marketing-metrics-that-actually-matter\/\">Email Marketing Metrics That Actually Matter<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-937\" class=\"post-937 post type-post status-publish format-standard has-post-thumbnail hentry category-deliverability tag-email-deliverability tag-email-health tag-inbox tag-spam\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/e-mail-service-2026-01-09-12-15-59-utc.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/e-mail-service-2026-01-09-12-15-59-utc.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/why-your-emails-go-to-spam-and-how-to-fix-it\/\">Why Your Emails Go to Spam (And How to Fix It)<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-935\" class=\"post-935 post type-post status-publish format-standard has-post-thumbnail hentry category-automation tag-customer-journey tag-email-automation tag-lifecycle-email tag-saas\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/attractive-young-lady-standing-and-holding-a-phone-2026-01-09-14-43-53-utc-1-1.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/attractive-young-lady-standing-and-holding-a-phone-2026-01-09-14-43-53-utc-1-1.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/email-automation-flows-every-business-should-have\/\">Email Automation Flows Every Business Should Have<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><div class=\"grid-post grid-col-1 image-position-left mobile-force-ontop\"><article id=\"post-931\" class=\"post-931 post type-post status-publish format-standard has-post-thumbnail hentry category-email-copywrite tag-email-copy tag-marketing-tips tag-open-rate tag-subject-line\">\r\n      <div class=\"post-top\">\r\n<ul class=\"meta-position-before posts-meta\"><\/ul>        <div class=\"blog-image\" style=\"background-image: url('https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/side-view-of-message-drawing-on-white-sheet-pen-on-2026-01-08-00-20-24-utc-1-1.jpg');\"><img decoding=\"async\" src=\"https:\/\/templates.sparklethings.com\/inboxly\/wp-content\/uploads\/sites\/233\/2026\/01\/side-view-of-message-drawing-on-white-sheet-pen-on-2026-01-08-00-20-24-utc-1-1.jpg\" title=\"\" alt=\"\" \/><\/div>\r\n    <ul class=\"meta-position-after posts-meta\"><\/ul>  <\/div>\r\n        <div class=\"post-content\">\r\n      <ul class=\"meta-position-top posts-meta\"><\/ul><h4 class=\"post-title\"><a href=\"https:\/\/templates.sparklethings.com\/inboxly\/2026\/01\/23\/how-to-write-email-subject-lines-that-get-opened\/\">How to Write Email Subject Lines That Get Opened<\/a><\/h4><ul class=\"meta-position-mid posts-meta\"><li class=\"list-meta date_meta\"><span class=\"meta-text\">January 23, 2026<\/span><\/li><\/ul>            <ul class=\"meta-position-content posts-meta\"><\/ul>        <\/div>\r\n  <ul class=\"meta-position-bottom posts-meta\"><\/ul><\/article>\r\n<\/div><\/div><div class=\"not-empty\">&nbsp;<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Stop chasing vanity metrics. Here\u2019s what you should track to measure real email performance.<\/p>\n","protected":false},"author":4,"featured_media":1050,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[22,21,23,20],"class_list":["post-939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","tag-conversion-rate","tag-ctr","tag-data","tag-email-metrics"],"_links":{"self":[{"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/posts\/939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/comments?post=939"}],"version-history":[{"count":4,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/posts\/939\/revisions"}],"predecessor-version":[{"id":1485,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/posts\/939\/revisions\/1485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/media\/1050"}],"wp:attachment":[{"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/media?parent=939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/categories?post=939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/templates.sparklethings.com\/inboxly\/wp-json\/wp\/v2\/tags?post=939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}